|Living Coral Color|
PANTONE, which is the company in America where they choose the trend color annually, chose ‘Living Coral’ as the 2019 color of the year.
You may have a question like “What kind of color is ‘Living Coral’?” The answer is that it, got inspired from real coral and born with it, has the mood of warm and bright that brought a lot of attention with attractive coloration.
‘Living Coral’ (PANTONE Coloration Number 16-1546) is the color that includes light orange with slight gold and pink. It reminds the pulp of grapefruit and has both characteristics of energetic and placid.
Living Coral can be found easily in nature, it gives people the power of vitality, media sources use this color frequently, and the color includes meanings of exchange and relationship.
Also, Living Coral has a meaning of environmental protection. One of the reasons why they chose this color is that coral itself functions the significant factor in the ocean ecosystem. Coral reefs, in specific, become a home for organisms in the ocean or sometimes prey to feed them.
Every December since 2000, PANTONE has chosen ‘Color of the year’ to declare the color trend for every next year carefully. Not only to find the unrepresented color or various cultures, entertainments, movies, arts, fashions, and every design all over the world but also to analyze the data from people’s trendy new lifestyle and socio-economical condition.
A worker at PANTONE says, “For the color of 2019, we chose not just coral color, but living coral because it contains the active life. Also, it provides itself as the prey and home to give maintenance and vitality that they wanted to deliver its meaning.
Jaehyun Suh email@example.com
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